Why Using Cheap Paint Costs You More

If you didn’t know what goes into making quality paint, you might think it’s all the same. At first glance, it would be difficult to notice the difference between cheap paint and quality paint. But there is a huge difference, and it matters.

The use of paint goes back to ancient history, but we won’t bore you with the details. What we will note is that paint is continually evolving, and today’s paints are technological miracles in many ways, and like all technology, there are different levels of quality. We’re going to take a look at what goes into making great paint, and why using cheap paint will cost you more in the long run. 

What is Paint?

Three components go into the recipe of modern paint: solvents, pigments, and resins.

  • Solvents – The liquid used to suspend the ingredients in paint. Solvent enables painters to spread the paint evenly, then evaporate.
  • Pigments – These give paint its color. 
  • Resins – These bind pigments together to establish the final product. 

Cheap or low-quality paint is diluted with a higher concentration of solvents and consists of large pigment particles. High-quality paint offers a greater concentration of fine pigments and high-grade resins. Quality paint results in a more durable finish and a more even color application.

What Makes Quality Paint Worth the Price?

Upfront, quality paint costs more. But even with paint, it’s true that you get what you pay for. Cheaper paint needs more coats to get the same finish two coats of quality paint can produce. Just from this factor alone, cheaper paint is going to cost you more because you’re going to need to buy more paint, and spend more time applying it. Here are the main points to keep in mind when deciding on whether to choose cheap paint or quality paint.

Things to Keep in Mind

  • Even CoverageAt the end of the day, you want your paint job to look great. That’s kind of the entire point. Quality paint allows for your painter to get even coverage and consistent finish.
  • Fewer CoatsMost projects will require two coats of quality paint to get a great looking even finish. Cheaper paint coatings can be up to five times more, especially if you’re attempting to cover a dark color with a new lighter paint.
  • Time SaverUsing low-quality, cheap paint means more time. It takes the same amount of time to apply a coat of cheap paint as it does for a coat of quality paint. The time savings can come down to days of work.
  • Cost SaverHopefully, your time is worth something. If you’re not painting, but requiring your hired painters to use low quality paint, they’re going to charge you for their time. Then there’s the number of cans needed to complete the project. One can of quality paint is often cheaper than two cans of low-quality paint.
  • DurabilityQuality paint lasts. You don’t want to repaint a room or exterior every couple of years.  Cheap paint fades faster, which sets you up to repaint faster. Quality paint can resist stains, scratches, and fading. 
  • Easy ApplicationQuality paint is easier to apply than cheap paint. Using quality paint makes the process of painting efficient, and dare we say enjoyable. Cheap paint drips, coagulates, spreads unevenly and results in frustration.

Ready for a Quality Paint Job for Your Home or Business?

If you’re in the market for a new paint job or re-do, we can help. We use the highest quality paints from Benjamin Moore and Sherwin-Williams to ensure you get a finish that looks great and lasts. Call today and tell us about your project.

(901) 444-0944

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